Nigeria Content Online

There
will be no additional locations to serve as Champions Planet viewing
centres, the Marketing Director of Nigerian Breweries Plc, Jacco Van
der Linden has said.

Van der Linden was responding to questions about the fate of consumers, who were itching to have a feel of the Heineken house.

With UEFA Champions
League matches resuming on Tuesday, Linden explained that the existing
Champions Planet, in Victoria Island, Lagos remains the only one
designed to serve the nation.

Recently, there had
been clamour for the Heineken brand to activate the same concept in
other locations in Lagos and other cities in the country.

However, Linden
said that the concept of the project is synonymous with the planetary
world with all the galaxies having a role to play.

“There can only be
one planet and to narrow it down to the UEFA Champions League, the only
planet that exists in Nigeria is the ‘Heineken Planet House’ which is
unique among all other viewing centres. The only change every season is
the number because we started from Planet one but this season we are in
the fifth edition.

“We quite
appreciate our avowed consumers nationwide who want to have a feel of
the project but the concept of a planet must be in one location and
this is the only reason why we cannot have more than one centre,” he
said.

Attractions

Aside the football
matches, Linden said other activities for guests at the new look Planet
House include table soccer, swimming, golf and chess while all the
games are aired on all the screens available in the Champions Planet.

For the past four
seasons, hundreds of Nigerian football fans have been opportuned to
watch and experience the UEFA Champions league at the Planet.

Top matches
available this Tuesday include the clash between English Premiership
champions, Chelsea and Sparta Moskva at the Luzhniki Stadium, Moscow.
Also, Jose Mourinho’s Real Madrid will take on AC at the Santiago
Bernabeu; while Arsenal will host Shakhtar Donetsk at the Emirates
stadium.

The following day, defending champions Inter Milan will host
Tottenham Hotspurs at the San Siro Stadium while Camp Nou will stage
the FC Barcelona FC versus Kobenhavn tie. Manchester United will host
Turkish entrants, Bursaspor at Old Trafford to conclude the schedule
for day 3 of the 2010/11 UEFA Champions League.