We have wasted the
years destroying the foundation of sports development. The emphases
have been on developing sports from the top.
We turned the pyramid over and stood it on a fragile base, its tip.
Governments,
individuals and organisations, all out in search of immediate
popularity, have built a culture of pseudo-professionalism in sports.
They pour money into irrelevant projects that hamper the future of
sports in several ways.
A good example is
the Super Eagles and the World Cup. If for any reason the Super Eagles
win the World Cup, it would mean nothing, I repeat nothing for Nigerian
sports because we do not have the structures to explore the vast impact
of a World Cup victory. We have shown these many times over.
Though I strongly
advocate government’s investment in sports, this investment must be on
sports development. It should not be money spent on payment of
allowances to the Super Eagles, while other sports cannot get training
grounds, coaches and equipment. We are not against the Super Eagles
earning $10,000 (N1.5 million) a game, or whatever the going rate is.
The Nigeria Football Federation should find that money, so that
government can invest the money it currently spends on football – and a
lot more – on enduring ventures. Government money should be wisely
spent on facilities, scholarships and training.
Private sector participation
Sports development
is impossible without sponsorships from the private sector. Such
sponsorships will come when government has laid the proper foundations
for sports development through policies and its own investments. The
emphasis should be on sports development, rather than promotion.
The constant
reference to the world as a global village, which initially tended to
look at the mass media, has spread to all aspects of life, more than 40
years since the Canadian mass communication scholar Marshall McLuhan
came up with the idea. Making sports development professional would
entail getting help from all parts of the world. We must search for the
best hands for this. There are many Nigerian sports people abroad, well
educated, professional, patriotic and willing to return home to revive
Nigerian sports.
Even at home, there are many of them who have no place in sports because of the narrow patterns used in sports administration.
The challenges
Sports development without the schools will not work. At the school
levels, athletes are young, teachable and have the energy for sports.
Without sports
development, there would be no proper professional sports. It is time
we re-enthroned the roles that the Conference of Principals of
Secondary Schools in Nigeria used to play in sports development through
the Schools Sports Federation of Nigeria. A similar structure is
necessary for primary schools.
Without the
co-operation of the Federal Ministry of Education, this programme would
run into grave difficulties, especially in the areas of scheduling
sports events and training to avoid clashes with school programmes.
A matter of urgency
The federal
government should, as a matter of urgency, fully implement the free
meals in primary schools and subsidised meals in secondary schools, as
an interim measure to counter the growing cases of mal-nutrition among
Nigerian children. Many children would be in school even if it is for
the meals and sports.
A census of
educational institutions about 10 years ago, located 42,000 public
primary schools in Nigeria. This illustrates the enormity of the
challenge of developing sports. Let us for this purpose stick to
football. If there are six classes in each of those schools and we are
providing two balls per class (remember female football), we will
require 504,000 balls. Can one ball last a class for a year? If we give
them two balls, we are talking of 1,008,000 annually. At only N5,000 a
ball, getting balls to the primary schools alone would cost about N5.04
billion. The truth is that most of the primary schools have more than
two streams per class. I doubt if there are up to 100,000 balls in all
the sports stores in Nigeria today. There are more than 30 other sports
requiring various equipment, at various levels.
It is up to the government to attract investors to take up this business opportunity by manufacturing the equipment here.
Sports development has to start at the primary school level.
Physical education
trainers should be provided for these schools, using the Local
Government Areas as the base. There are currently 774 of these Local
Government Areas.
Most of the schools have no sports facilities, no equipment.
At the initial stage, the emphases will be in identifying schools
that have some level of facilities and help them to develop them for
common use of nearby schools.