Nigeria Content Online

We are told that successful people and successful nations play
to their strengths.

They analyse what they are good at, what resources they have,
where they can add value and direct their efforts and energy in that direction.

When they make careers out of what they are good at and what
they enjoy, they are likely to be successful and happy doing that. They are likely
to relocate to the most suitable place to run that business or offer that
service; and by their cumulative or combined efforts, the industry thrives.

I was conversing with an architect friend just last week,
enquiring about how profitable it is to make a living from architecture; and
remarking on how fortunate I believe architects are to make a living from their
passion, very much like artists, musicians and so on. The conversation turned
to ways of starting a second or parallel career to supplement one’s income. I
suggested playing to one’s strengths and building an income stream around it. I
asked him what his strengths were and how they had already assisted him in
making a success of his occupation. To my surprise, even though he was
passionate about design and architecture, he said he did not really know what
his strengths are.

He said that most of his peers don’t know what they are good at,
or what their strengths are. They just find work to earn money and put food on
the table and that is why there is so much job frustration and, basically, no
job satisfaction at all. What a revelation! How many of us know what our
strengths are, as they relate to our work and our occupation? For those of us
who do, how did we discover what our strengths are? Let’s take this to the
national level. I am quite sure that eight out of any 10 people I ask will know
what Indians are good at, or what the strengths of the Chinese are.

Ask what Nigerians are good at; what our strengths are; and what
we are known for. Other than the immediate negative responses such as 419 scams
and corruption, people would have to take a moment to think about it. On
reflection, they would say that Nigerians are enterprising, but how has that
translated into a national strength?

Our traders and markets are largely in the informal economy; and
Dangote alone cannot represent the spirit of enterprise in the nation. They
would say that we are excellent at problem-solving and coping, but has this
talent been directed by our policy makers to solving our national challenges?
They would say that we are known for our creativity. Yes, through individual
effort, writers such as Chinua Achebe and Wole Soyinka, musicians like Fela,
Asa, TuFace and so on have become internationally acclaimed. How are other creative
spirits nurtured and encouraged, other than through private avenues such Terra
Kulture and Nike’s Gallery. Our unappreciated museums full of valuable
artefacts have been left to deteriorate.

Diversity as strength

A wonderful trend is that you can study almost any subject you
can imagine.

Throughout your education, starting in primary school, the
teaching staff are talent-spotting, busy identifying latent or developing
skills, talents, passions, or potential. It is rare for a child to reach age 16
and not know what they are good at, both academically and vocationally and what
kinds of careers they can pursue.

Here, the majority graduate from school having passed their
exams, and that is all. The fortunate minority would have engaged in formal
music, arts, or sports programmes in private schools. Even those who were
award-winners in extra-curricular activities never imagined making a career out
of them and are actively discouraged from playing to their strengths by their
advisers.

We are known for being very intelligent and good at cramming
facts to pass exams. So, for many children, the subjects they get good grades
in are not subjects they have any interest in. What kind of career guidance do
school children get about how the subjects they take for SSCE will affect their
A’levels/JAMB and how their choice will affect their careers?

How can we know what our real strengths are? Without identifying
them, how can we, as a nation, harness our strengths? Natural resources are
just that, resources. Without people and functional systems to exploit and
benefit from them, they will not do us any good. To the contrary, we will be
left to live with all the disadvantages of extractive industries without
enjoying the beneficial effect they can have on a people, as we have seen in
the Middle East.

Let’s start at the beginning, with education and with the
children.

Help those around you in the workplace, who are square pegs in
round holes, to find square holes to thrive in. Employers should use
personality profiling to allocate their human capital where they can perform
the best on their own and as part of teams.

Oh yes, one of our strengths is our diversity. We haven’t yet figured out
how to play to it yet. All I have seen is pandering to different groups instead
of pulling the strengths of our diverse ethnicities to propel us into G20
status and achieve our Millenium Development Goals.